CMA Video has been commissioned to create a manufacturing video for power transmission distributors, APT Powerdrive. As one of the leading disributors of Bonfiglioli power transmissions in particular, APT Powerdrive is a market leader in its field. APT Powerdrive saw the need for a manufacturing video to communicate to current and potential customers the scope and range of the service the company offers with a particular focus on the high standards of customer service that they provide as well as their market leading presence as a distributor for Bonfiglioloi products. The intention is to use the video as a sales tool for the salesforce to take out with them as well as to feature the video on the website and across social media.
The different facets to the business, they found, were complicated and decided that a video was the best medium to communicate everything that they do. The filming brief included a variety of filming including mounted GoPro shots and aerial filming with our drone helicopter. In addition, key members of staff were also interviewed to help communicate a feel for the company and the 32 years that it has been trading with staff members talking about their experiences, passion and dedication to the job.
The drone filming was required to show the size and scope of the APT Powerdrive premises in Burntwood, Staffordshire and was an ideal opportunity to showcase our aeriel filming offering. As well as being attached to the drone, the GoPro camera was also mounted onto a forklift truck and driven around to demonstrate the size, height and scale of the warehouse facility that the company has.
Manufacturing Video Service
The video for APT Powerdrive is one of many manufacturing video productions that CMA Video have undertaken with the likes of the Wilco Manufacturing video and the Machine Tool Spares video also in our portfolio. To find out more about our manufacturing video provision read here or contact us for more information.